In September 2017, Digital Campus Bordeaux launched its first DC KIDS Workshops, for children aged 7 to 10. Guided by several facilitators — former or current Digital Campus students — the children are fully immersed in a grown-up campus environment. Nicolas, Johan, and Emmanuelle passionately share their knowledge of design and the web with them.
Our little budding project managers spent their first term building their own Creative Studio: a space that reflects who they are and meets their creative ambitions. They learned to get to know each other, to share their passions, to brainstorm like adults, to get organised, to make decisions as a team, and were introduced to the world of graphic design.
After several brainstorming sessions, research sessions, and drawing exercises, they chose a name and had a professional designer create their studio's logo. They named their creative studio: STUDIO MULTICOOLOR! — because our DC KIDS are cool and proud of it. They love laughing and having fun while learning. When they grow up, they want to make films, design video games, or create comic books.
Our little budding project managers spent their first term building their own Creative Studio: a space that reflects who they are and meets their creative ambitions. They learned to get to know each other, to share their passions, to brainstorm like adults, to get organised, to make decisions as a team, and were introduced to the world of graphic design.
After several brainstorming sessions, research sessions, and drawing exercises, they chose a name and had a professional designer create their studio's logo. They named their creative studio: STUDIO MULTICOOLOR! — because our DC KIDS are cool and proud of it. They love laughing and having fun while learning. When they grow up, they want to make films, design video games, or create comic books.
Very quickly, they learned to select and copy typefaces, create logos, and make posters by hand. Only after many creative sessions did they move on to the digital side, learning to use Illustrator. At DC Kids, screen time represents only a small part of the creative process — it is not an end in itself, but one tool among many. In fewer than 6 sessions, each child put together their own small magazine. Just before the Christmas holidays, during a showcase at the final session, the KIDS presented their work and showed what they had achieved to their many guests (mostly made up of mums, dads, little brothers and sisters, and grandparents).
Since January, the DC KIDS have started a new project to create a "short film": learning about cinematic codes, film analysis, scriptwriting, storyboarding… After the February holidays, StudioMulticoolor will move into the filming and editing phase. Next showcase on Wednesday 4 April 2018: screening of the "Short Film". In fewer than 6 years, Digital Campus has conceived and developed a truly innovative teaching methodology, built on creativity, agility, project-based learning, collaborative work, and the joy of learning in a rapidly changing world — a world undergoing a transformation driven by the digital revolution.
Born between 1985 and 1995, "Digital Natives" — a term coined by American educator and researcher Mark Prensky — have a very specific relationship with society, consumption, brands, politics, the media, and more, largely shaped by digital technologies. They are a new generation of pupils and students for whom the digital world is their native territory. Digital Campus knows this generation well and has built its teaching approach in sync with this generation and the professional ecosystem around us. Today's teenagers (aged 11–18) and young adults (aged 18–25) have their own distinctive characteristics. Learning about new technologies begins as early as pre-adolescence and develops particularly during secondary school. Young people aged 11–18 now spend more time online than in front of the television. It is from all of these observations and experiences that Digital Campus has naturally developed a fun programme for children and pre-teens: DC Kids.