Bachelor in Web Project Management students from Digital Campus Toulouse worked on a project over 2 days on campus. The challenge was to propose an innovation capable of improving life on campus. In total, 230 students from 22 teams went head to head. By combining the different skills of students from three institutions, technically strong groups were formed.
Students specialising in digital marketing benefited from the presence of ESG and Ecran school students, who were more focused on business, communications, and graphic design. The exchanges between competitors, the pace, and the pressure are the defining characteristics of this process.
These aspects of the event encouraged full immersion from each team. The challenge of the Hackathon turned into a genuine creative stimulus for our young students.